Service providers are trying to solve the problems of credential sharing and theft through methods such as limiting the number of allowed registered devices or concurrent streams, Amsalem noted.īut “there are many weaknesses to current solutions,” Brydon said. Services are also being stolen via credential sharing and credential theft, Brydon said, noting: “We see a big problem both with” OTT services being breached and credential sharing and credential theft, he pointed out. Pirates are stealing directly from your content delivery network (CDN), she added. But now they are also stealing your service and infrastructure. Pirates used to be “just about stealing your content,” she noted. However, “it even gets worse” for legitimate content service providers, said Amsalem. In response, Brydon said: “That is crazy. They showed a video to demonstrate just how easy it is to set up an IPTV streaming service. So if we are not going to do something about it, then it will just get worse.” And let’s not forget that they are not paying for the content. “The content and the service that they deliver… rivals the quality that is available from legitimate service providers. There is a lot of content out there and not helping any is that it is simple and cheap for pirates to set up a service offering stolen content, Amsalem said. This is just not a fair fight and, with the amount of money on the table for the criminals, it is a fight that is not going to go away. On product offering, the pirate can broadcast everything. How can a legal broadcaster compete with a pirate super aggregated service? It’s just simply impossible to compete. Brydon replied: “I think it’s more like a nightmare because this is what the pirates can do. “That sounds really like a dream,” Amsalem said rhetorically.
#Synergy cps movie#
And in this world content really, really is vital.”īut imagine if you can offer customers 40,000 channels, packaging every premium movie even before it’s available online and can also offer the finest live sports events too, he told viewers. This requires investment, especially in content. They need to bring a great user experience. They need content that will drive a transaction – drive a subscriber. “There’s enormous competition between the legitimate broadcasters and service providers,” Brydon said, explaining: “They all need high-quality premium entertainment. They also discussed how pirates infiltrate a service and how fighting piracy requires a painstaking, forensic, intelligence-led approach and cutting-edge cyber solutions that work in synergy to disrupt and demotivate pirates at every point. But premium film content that has been made available on streaming services since the start of the COVID-19 pandemic, including theatrical films released simultaneously on demand via OTT streaming services, have been targeted by pirates also, according to Orly Amsalem, principal business development manager of video anti-piracy at Synamedia.Īs a result of those trends, we are seeing “new vulnerabilities on the distribution path that pirates can actually exploit and find new ways and new methods to steal your content,” she explained.ĭuring the session, the Synamedia executives examined how streaming pirates operate in the ever evolving and sophisticated ecosystem, at every stage of the video distribution chain. There are important sports events every day of the year that pirates target, he pointed out. Pirates continue to steal billions in revenue from over-the-top (OTT) service providers by exploiting vulnerabilities at every link of the video distribution chain but there are steps that legitimate service providers can take to stop pirates, according to Synamedia.īroadcast sports events are among the content that pirates love to steal, Simon Brydon, senior director of sports rights anti-piracy at Synamedia, said June 29 during the breakout session “Stealing the Stream: Mapping and Addressing Streaming Piracy Threats” at the Content Protection Summit Europe (CPS EU) event.
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